THE WHAT? L’Oréal has unveiled its latest beauty tech innovations at CES 2022, unveiling two products for both the at-home and salon hair care markets.
THE DETAILS The beauty company showcased the Colorsonic, a handheld device developed over five years that uses a mess-free process to mix hair color and apply it evenly for consumers at home.
Meanwhile the Coloright product is an AI-connected hair color system for salon stylists that uses virtual try-on to project desired shades, and an algorithm that leads to an on-demand, customized haircolor with more than 1,500 custom shade possibilities.
THE WHY? With an increasing amount of consumers opting for at-home hair colouring, having cemented the habit during the pandemic – the new technology innovations cover both markets for L’Oréal.
Guive Balooch, Global Head of Research and Innovation’s Tech Incubator at L’Oréal, said, “After years of research and development, we are thrilled to unveil technologies ahead of this year’s Consumer Electronics Show that modernize the experience for millions of people worldwide who color their hair at home and in the salon.
“We aim to leverage science and technology to solve age-old problems for consumers, and Colorsonic is a great example of the power of innovating for consumers by innovating with consumers.”
Aesthetic injectable companies refer to businesses or companies that specialize in manufacturing, distributing, or providing aesthetic injectable products and services. These companies focus on developing and supplying injectable substances used for cosmetic purposes, typically administered by qualified medical professionals. Aesthetic injectable companies play a crucial role in the field of aesthetic medicine and cosmetic dermatology by offering a variety of injectable products designed to enhance facial features, reduce wrinkles, and improve overall skin appearance.
Key aspects of aesthetic injectable companies include:
-
Product Development: These companies research, develop, and manufacture aesthetic injectables such as dermal fillers, botulinum toxins (e.g., Botox), collagen stimulators, and other specialized formulations. They often innovate new products to meet evolving market demands and technological advancements.
-
Distribution and Sales: Aesthetic injectable companies distribute their products through authorized channels, including healthcare providers, medical spas, and aesthetic clinics. They may also sell directly to licensed professionals who administer these treatments.
-
Regulatory Compliance: Due to the medical nature of their products, aesthetic injectable companies adhere to strict regulatory guidelines and obtain necessary approvals from health authorities (e.g., FDA in the United States) to ensure safety, efficacy, and quality standards.
-
Training and Support: Many companies provide training and educational support to healthcare professionals on the proper use, administration techniques, and safety protocols associated with their injectable products. This ensures that practitioners can deliver treatments effectively and safely.
-
Customer Support: Aesthetic injectable companies offer customer support services to healthcare providers and consumers, addressing inquiries, providing product information, and assisting with product usage and troubleshooting.
