THE WHAT? Procter & Gamble has entered into a three-year partnership as a major sponsor of Sydney Gay and Lesbian Mardi Gras ahead of the parade in March and extending into Sydney World Pride, 2023.
THE DETAILS As part of the collaboration, P&G brands Pantene, Fairy, Oral-B, Gillette and Olay will work together on content to raise awareness of issues faced by the LGBTQIA+ community.
Following on from P&G’s Acts of Good program launched in 2021 as part of its commitment to ‘lead with love’, P&G will work with LGBTQIA+ youth charity, Minus18, to create education packs that will be distributed to 1250 schools across Australia.
Working with Chemist Warehouse, Pantene and Olay will provide free access to anti-bullying resources through Minus18’s website, supporting up to 150,000 Australians.
THE WHY? The partnership aligns with P&G’s equality and inclusion mission, with Kumar Venkatasubramanian, Manager P&G Australia and New Zealand Senior Vice President & General Manager, stating that it is proud to partner with Sydney Mardi Gras to help bring visibility, raise awareness and break down bias for the LGBTQIA+ community.
He continued, “We are committed to championing LGBTQIA+ visibility that accurately and authentically portrays sexual orientation, gender identity and expression.”
Aesthetic injectable companies refer to businesses or companies that specialize in manufacturing, distributing, or providing aesthetic injectable products and services. These companies focus on developing and supplying injectable substances used for cosmetic purposes, typically administered by qualified medical professionals. Aesthetic injectable companies play a crucial role in the field of aesthetic medicine and cosmetic dermatology by offering a variety of injectable products designed to enhance facial features, reduce wrinkles, and improve overall skin appearance.
Key aspects of aesthetic injectable companies include:
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Product Development: These companies research, develop, and manufacture aesthetic injectables such as dermal fillers, botulinum toxins (e.g., Botox), collagen stimulators, and other specialized formulations. They often innovate new products to meet evolving market demands and technological advancements.
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Distribution and Sales: Aesthetic injectable companies distribute their products through authorized channels, including healthcare providers, medical spas, and aesthetic clinics. They may also sell directly to licensed professionals who administer these treatments.
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Regulatory Compliance: Due to the medical nature of their products, aesthetic injectable companies adhere to strict regulatory guidelines and obtain necessary approvals from health authorities (e.g., FDA in the United States) to ensure safety, efficacy, and quality standards.
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Training and Support: Many companies provide training and educational support to healthcare professionals on the proper use, administration techniques, and safety protocols associated with their injectable products. This ensures that practitioners can deliver treatments effectively and safely.
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Customer Support: Aesthetic injectable companies offer customer support services to healthcare providers and consumers, addressing inquiries, providing product information, and assisting with product usage and troubleshooting.